Auri Agents + Human Superpowers
Deploy autonomous voice & chat agents while boosting human performance with real-time assist, summarization and automation.
The problem
A CRM that only stores data cannot run your customer operation
Traditional CRM was designed as a system of record — a place to file what already happened. The work of noticing, deciding and acting was always left to people.
- Disconnected systems
The record of truth lives in five places
Calls sit in the phone system, conversations in WhatsApp, context in email, and pipeline in the CRM. Nobody sees the whole customer, so every handoff starts from zero.
- Manual work
Your best people are doing data entry
After-call notes, disposition codes, stage updates, follow-up tasks. Hours of skilled selling and support time spent maintaining a database instead of a relationship.
- Slow response
Queues form before anyone notices
Routing rules are static and written once. Volume spikes, intent shifts, and the highest-value conversation waits in the same line as a password reset.
- Knowledge silos
The answer exists — somewhere
Policy documents, past tickets, product notes and pricing rules are scattered across tools. Agents guess, escalate, or reinvent an answer that was already written.
- Blind reporting
Dashboards describe the past
Reports tell you what happened last quarter, in a chart someone configured last year. The questions leaders actually ask do not fit the filters that exist.
- Poor experience
Customers repeat themselves
Every channel switch means re-explaining the problem. The system remembers the transaction but forgets the conversation.
Every one of these is a symptom of the same root cause: the system has no understanding of the conversation happening inside it.
Meet AURI
AURI is an AI teammate that works inside your CRM, not beside it
Definition
AURI is Uniconnect AI’s enterprise AI copilot and autonomous agent layer. It reads every voice, chat, WhatsApp and email conversation as it happens, understands intent in context, updates the CRM on its own, resolves routine requests end to end, and answers business questions in plain language.
Context aware
AURI carries the full customer history — every channel, every prior conversation — into the moment it is needed.
Natural language
Ask in the words you already use. No query builder, no report designer, no rule syntax to learn.
Enterprise knowledge
Grounded in your policies, products and past resolutions, so answers reflect how your business actually operates.
Real-time intelligence
Intent, sentiment and next-best-action are computed live during the conversation — not summarised after it ends.
Business automation
Understanding turns into action: records updated, tasks created, tickets routed, follow-ups scheduled.
Governed by design
Every AI and human interaction runs through policy filters and regulatory phrasing guardrails.
The End of the Traditional CRM
Legacy CRMs are just expensive digital filing cabinets. Uniconnect AI replaces disconnected databases with a unified platform where Auri—your AI Copilot—autonomously handles data entry, resolves tier-one queries, and continuously scores leads.
Capabilities
What can an AI copilot actually do inside a CRM?
AURI spans four layers — assisting people, acting autonomously, executing workflows, and explaining what the data means.
- Copilot
AI Copilot
A live assistant beside every rep — surfacing context, drafting replies and recommending the next move mid-conversation.
- Copilot
Smart Suggestions
Next-best-action prompts based on intent, history and outcome patterns across similar conversations.
- Copilot
Conversation Summaries
Every call and chat condensed into an accurate, structured summary the moment it ends.
- Copilot
Email Drafting
Replies and follow-ups drafted in your tone, pre-filled with the specifics of the account.
- Copilot
Meeting Summaries
Decisions, commitments and owners extracted from the discussion and written back as tasks.
- Copilot
Knowledge Search
Ask a question in plain language and get the grounded answer with its source, without leaving the conversation.
- Agents
AI Agents
Autonomous voice and chat agents that handle complete requests independently, across every channel you run.
- Agents
Tier-1 Resolution
Routine, high-volume questions resolved end to end on voice, WhatsApp and web chat.
- Agents
Hybrid Handoffs
When a conversation needs a person, it transfers with full context and a suggested course of action attached.
- Agents
Voice Assistance
Natural, interruptible voice conversations with live transcription and real-time understanding.
- Agents
Ticket Assistance
Cases classified, enriched and routed the moment they arrive, with a proposed resolution already drafted.
- Agents
Intent Detection
What the customer actually wants, identified live — not inferred from a disposition code afterwards.
- Automation
CRM Updates
Records, stages and fields written automatically from what was said. No after-call admin.
- Automation
Task Automation
Follow-ups, reminders and internal handoffs created from conversation outcomes.
- Automation
Workflow Execution
Multi-step business processes triggered and carried out across connected systems.
- Automation
Lead Qualification
Leads scored and prioritised on behaviour and intent signals rather than static form fields.
- Intelligence
Customer Insights
Themes, friction points and emerging demand surfaced from the whole conversation corpus.
- Intelligence
Sentiment Analysis
Frustration detected across channels early enough to escalate before the relationship is at risk.
- Intelligence
Report Generation
Ask for the analysis you need and get it built — chart, table and written interpretation.
- Intelligence
Executive Summaries
A written read on what changed this week and what deserves attention, generated from live data.
Orchestration
One conversation, every system updated
AURI sits at the centre of the stack. A single customer interaction propagates through the CRM, the channels, the task queue and the analytics layer without a person copying anything between them.
Every channel in
Voice
Inbound & outbound calls
WhatsApp
Business messaging
Email
Threads & attachments
SMS
Transactional & campaign
Web chat
Site & in-app
Every system updated
CRM records
Contacts, deals, stages
Tasks
Follow-ups & reminders
Tickets
Routing & resolution
Campaigns
Segments & triggers
Analytics
Metrics & reporting
Approvals
Policy-gated actions
- 01
Listen
AURI joins the conversation live across whichever channel the customer chose.
- 02
Understand
Intent, entities, sentiment and account context are resolved in real time.
- 03
Decide
Policy and playbook determine the next action — resolve, route, escalate or automate.
- 04
Act
Records update, tasks appear, tickets move, campaigns adjust. Everywhere at once.
What you get
The platform capabilities behind the copilot
Nine core capabilities that turn a passive system of record into an active operating layer for customer engagement.
Zero Data Entry
Replace manual CRM updates with AI that autonomously transcribes, extracts, and logs intent instantly.
Predictive Lead Routing
Move beyond static rules; Auri analyzes behavior and intent to route high-value leads in real time.
Autonomous Tier-1 Support
Unlike legacy ticketing, AI agents instantly resolve 80% of FAQs via voice, WhatsApp, and chat.
Real-Time CRM Workflow
Intent and outcome signals automatically trigger CRM stage updates and follow-up tasks.
Hybrid AI Handoffs
Smooth transitions from autonomous agents to human reps with complete context and suggested actions.
Conversational Business Intelligence
Ditch rigid dashboards. Ask natural language questions directly over your unified CRM data.
Proactive Sentiment Analysis
Detect frustration instantly across all channels, escalating priority cases before churn occurs.
Compliance & Guardrails
Ensure every AI and human interaction adheres to regulatory phrasing and policy filters natively.
Continuous Evolution
Traditional CRMs degrade; our AI platform learns from every interaction to continuously improve responses.
Across the business
Who should use AURI?
The same intelligence layer, expressed differently for each team that touches the customer.
How does AURI help sales teams sell more?
Reps stop maintaining the pipeline and start working it. AURI logs the call, scores the intent and puts the next action in front of them.
- Automatic call logging and stage updates
- Intent-based lead prioritisation
- Drafted follow-ups within seconds of hanging up
- Live objection handling during the call
How does AURI help support teams resolve faster?
Routine volume never reaches a queue. What does reach a person arrives classified, enriched and half-answered.
- Autonomous resolution of repeat questions
- Grounded answers pulled from your knowledge base
- Sentiment-based escalation before churn risk
- Summaries written back to the case automatically
How does AURI help operations teams scale?
Capacity stops being a function of headcount. Volume spikes are absorbed by agents, and process compliance is enforced natively.
- Elastic handling of volume spikes
- Consistent process execution across channels
- Policy and phrasing guardrails on every interaction
- Complete, structured interaction data by default
How does AURI help marketing teams target better?
Campaign segments built from what customers actually said, not just what they clicked.
- Segments derived from conversation intent
- Emerging demand themes surfaced early
- Campaign triggers fired from customer signals
- Message performance read against real outcomes
How does AURI help managers coach?
Every conversation is reviewable without listening to a single recording end to end.
- Objective quality signals across the team
- Outlier conversations flagged for review
- Coaching themes identified from patterns
- Workload and outcome visibility in real time
How does AURI help executives decide?
Ask the business a question directly. AURI reads the unified data and answers with the working shown.
- Natural language analytics over unified CRM data
- Written executive summaries on demand
- Early warning on sentiment and churn signals
- Recommendations tied to the evidence behind them
Conversational intelligence
Ask a question. Get an answer and the work done.
AURI does not just retrieve information. It reasons over the account, explains what it found, and carries out the resulting actions in the CRM — visibly, and only within the permissions you grant it.
What happened on the Meridian Logistics account this week, and what should I do next?
AURI
thinkingReading 3 calls, 1 WhatsApp thread and 6 emails on the account · resolving intent and sentiment · checking open tasks and pipeline stage
Three conversations this week. The renewal is progressing, but the tone changed on Wednesday: their operations lead raised a concern about onboarding time for two new depots. Commercial terms were not disputed — the hesitation is about implementation capacity. Sentiment moved from positive to cautious across the WhatsApp thread.
- Deal stage moved to Negotiation
- Sentiment flag raised on account: cautious
- Task created — send depot onboarding timeline (due tomorrow)
Draft the follow-up and set a check-in.
AURI
thinkingMatching your writing style from 40 prior emails · pulling depot rollout timeline from the knowledge base
Drafted a reply addressing the onboarding concern directly, with the two-depot rollout timeline attached and a proposed phased start. It is in your drafts, not sent.
- Email drafted and saved
- Check-in scheduled for Tuesday 10:00
- Contact record updated with concern summary
Illustrative example. Account details shown are fictional.
Business intelligence
Stop configuring dashboards. Start asking questions.
Conversational analytics over unified CRM data — the same layer that powers the copilot answers what leadership actually asks.
Ask in plain language
- Which segments are churning fastest this quarter?
- Why did resolution time increase in the Colombo region?
- Show pipeline movement by source since April.
- What are customers asking about most this month?
Every answer is generated from the unified CRM dataset, with the underlying records one click away.
Generated visual
Illustrative
Written interpretation
AURI returns the chart alongside what changed, what drove it, and the action it recommends — not just the number.
Natural language analytics
Ask in plain language across the unified dataset. No report builder, no ticket to the data team.
Generated visuals
The right chart for the question, built on the spot, with the underlying rows one click away.
Written interpretation
Not just the number — what changed, what drove it, and what it implies.
Recommended actions
Findings connected to the action that addresses them, ready to execute.
The difference
How is AURI different from a traditional CRM?
A system of record files what happened. An intelligent platform notices, decides and acts while it is still happening.
| Dimension | Traditional CRM | Uniconnect AI with AURI |
|---|---|---|
Data entry | Manual, entered by the rep after the fact | Automatic, extracted from the conversation itself |
Data quality | Depends on rep discipline; degrades over time | Structured, tagged and logged on every interaction |
Routing | Static rules configured once and rarely revisited | Behaviour and intent evaluated in real time |
Tier-1 volume | Queued for a human regardless of complexity | Resolved autonomously across voice, WhatsApp and chat |
Analytics | Pre-built dashboards; new questions need new builds | Natural language questions over unified data |
Scaling | Volume growth requires proportional headcount | Agents absorb spikes without additional hiring |
Improvement | Static until the next configuration project | Learns from every interaction continuously |
Time to value | Long rollout, slow adoption curve | Automates busywork from the first conversation |
Platform benefits
What changes once AURI is running
The operational outcomes enterprise teams are buying when they replace a system of record with an intelligent platform.
Kill the Legacy Database
Transform your passive system of record into an active, intelligent engine of growth.
Immediate ROI
Skip the years of low adoption. AI automates the busywork, delivering value from day one.
Unified Customer Experience
Stop juggling disconnected tools. Combine sales, support, and omnichannel routing in one platform.
Perfect Data Hygiene
Never rely on manual rep inputs again. Auri automatically structures, tags, and logs every interaction.
Unmatched Scalability
Deploy autonomous agents to handle massive volume spikes without hiring additional headcount.
Predictive Over Reactive
Anticipate customer needs and automate next-best-actions before your competitors even log the call.
Enterprise readiness
Built for teams that have to answer for every action
Autonomy is only useful when it is governed. AURI operates inside explicit permissions, leaves a complete trail, and can be constrained at the phrase level.
Permissions & scope
AURI acts only within the roles and record-level access you define. Sensitive actions can require human approval before they execute.
Audit trail
Every AI action is recorded with its trigger, its inputs and its outcome, so any change can be traced back to the conversation that caused it.
Guardrails
Regulatory phrasing rules and policy filters apply natively to both AI and human interactions across every channel.
Human handoff
Escalation paths are explicit. When confidence is low or policy requires it, the conversation moves to a person with full context.
Integrations & APIs
Connect the systems you already run. AURI reads and writes through the same integration layer as the rest of the platform.
Scalability
Designed for sustained enterprise conversation volume across voice and digital channels concurrently.
Deployment model, data residency and contractual security commitments are scoped per engagement. Talk to us about your specific requirements.
Questions
AI copilots and AI agents, answered
The questions enterprise teams ask before they deploy AURI.
What is AURI?
AURI is Uniconnect AI’s enterprise AI copilot and autonomous agent layer. It works inside the CRM to read live voice, chat, WhatsApp and email conversations, understand intent in context, update records automatically, resolve routine requests end to end, and answer business questions in natural language.
How does an AI copilot work inside a CRM?
The copilot listens to the conversation as it happens, resolves the customer’s intent against their full history, and surfaces the relevant knowledge and next-best action to the rep in real time. When the conversation ends it writes the summary, updates the record and creates any follow-up tasks — removing manual CRM data entry.
What is the difference between an AI copilot and an AI agent?
A copilot assists a person during their work — suggesting, drafting and summarising while the human stays in control. An AI agent handles a request autonomously from start to finish, on voice or chat, escalating to a person only when the situation requires it. AURI provides both, and moves between them with full context.
Can AI automate CRM data entry?
Yes. AURI transcribes conversations, extracts the entities and intent, and writes them directly to the CRM as structured fields, stage changes and tasks. Because the data comes from the conversation rather than from rep recall, coverage and consistency do not depend on individual discipline.
What problems does AURI solve?
AURI addresses the core limitations of a traditional CRM: disconnected channels, manual data entry, static routing rules, knowledge scattered across tools, reporting that only describes the past, and customers repeating themselves at every handoff.
Which teams use AURI?
Sales, support, operations, marketing, management and executive teams. Sales use it for automatic logging and intent-based prioritisation, support for autonomous resolution and grounded answers, operations for elastic capacity and process consistency, and leadership for natural language analytics over unified data.
How does AURI improve customer engagement?
It removes the repetition. Because context carries across voice, WhatsApp, email, SMS and chat, the customer never re-explains their problem after a channel switch. Sentiment is detected live so frustrated customers are escalated early, and routine requests are answered immediately rather than queued.
Is AURI safe to give autonomy to?
AURI acts only within the roles and record-level permissions you define, and sensitive actions can be gated behind human approval. Every AI action is logged with its trigger, inputs and outcome, and regulatory phrasing rules and policy filters apply to both AI and human interactions.
Ready to abandon legacy CRM?
Unify automation, augmentation, and analytics in one intelligent platform. Let your team focus on relationships, not data entry.
Continue exploring
The rest of the platform AURI runs on
AURI is the intelligence layer. These are the modules it reads from and writes to.
- Unified Omnichannel InboxUnify voice, email, chat, messaging apps and social channels into a single, Auri-accelerated workspace that gives agents total context and customers faster resolutions.
- No-Code CRM PlatformDesign entities, relationships and automations visually—without engineering tickets or plugin bloat.
- Business IntelligenceTurn raw interaction, CRM and performance data into actionable, shareable insight—without analyst bottlenecks.
- Automated CampaignsLaunch, optimize and scale compliant outbound programs across voice, SMS, email & messaging with precision—and zero swivel-chair.
- Enterprise Integrations & APIsSync data, trigger workflows and extend functionality using stable APIs, event streams and managed connectors.